FAQs
What's involved in your managed Pay Per Click service?
If you already have an active PPC account, you can simply hand over the daily management of this account to us. We will then implement our proven methodology for maximising ROI.
If you do not have an active PPC account, then we can Setup and implement your campaign from scratch. We offer full time Management of your campaign through dedicated account managers.
What guarantees can you offer?
As the leading specialist management company, we guarantee making an improvement in CTR which represents relevance and reduction in the overall cost per click in the first month of management, on comparable data. In some cases we have reduced the overall budget spend of clients by 50% while still increasing the volume of traffic.
Why should I outsource management of my Pay Per Click account?
To get the most from pay per click you need experience and knowledge of the many advanced features now available in PPC engines:
- Dedicated Pay Per Click and Paid search management
- Savings: We make huge savings on time and money whilst improving ROI
- Knowledge: Paid search involves a lot of trial and error before getting right. We have the knowledge to get it right quickly
- Time: Managing pay per click accounts successfully takes lots of time which most business people would prefer to use elsewhere
- Performance: We can generate huge volumes of targeted interest quickly and affordably, maximising your exposure and ROI
- Market Place: Keeping up to date with the rapidly changing market place is a full time job. Our clients employ our services to keep up to date with this change and to utilise new avenues to maximise revenues from online advertising.
What are the common problems people have with Pay Per Click accounts?
- Poor click-through-rates CTR. Some of our ads are getting up to 35% CTR
- No visibility of which phrases are generating real conversions on your site
- Ads that repeatedly get disabled due to poor performance
- Paying too high a price per click, through lack of effective bid management
- Not realising that the positions achieved on Google and MSN are not related just to cost per clicks (CPC) bid for, but position is dependant upon the who structure of a campaign
- Lack of time to properly review and manage the account and bids
- Lack of experience with the advanced features that can drastically improve ROI and performance
- Lack of knowledge of the ever evolving internet as a medium of effective advertising
Interested in setting up strategic internet advertising? Click Here or Click Here for a review of your existing campaigns.
